Gamestec, the UK's No.1
for electronic entertainment
Gamestec is the largest gaming and amusement machine operator in the UK, providing services for over 35,000 machines in 10,500 locations and employing over 700 people nationwide. Gamestec, a division of the newly created Astra Gaming Group, a wholly owned subsidiary of the Novomatic Group, has over 50 years of experience and expertise in the industry which enables us to deliver outstanding, tailored services to answer your specific needs and to help you boost your cash-in-box profits.
High quality service across all sectors
As the UK market leader, Gamestec’ expertise spans a broad spectrum of market sectors. We provide a high standard of service to companies large and small - ranging from national chains to local independents.• Pubs • Bars • Licensed Betting Offices • Pool Halls
• Motorway Service Stations • Clubs • Bingo Halls
• Leisure Venues - for instance, cinemas and bowling alleys
• Adult Gaming Centre • Family Entertainment Centre
The quality of service and products provided
by Gamestec could make all the difference
to the success of your gaming and amusement
You can be sure that your gaming
machine estate is in the hands
of the experts.
Gamestec provide an end-to-end solution for the operation
of your gaming machine estate. From the first call you make
to us, we are there for you every step of the way.
Throughout the UK, our logistics infrastructure and some 1,000 field based teams ensure we have a team of local experts on hand - wherever your site is, and whatever time or day it is.
‘Best of Breed’ products
Gamestec provide the full range of gaming and amusement machine products, catering for every sector of the leisure industry. We only select and supply products from the industry’s leading content and gaming manufacturers.
Gamestec provide full management and service solutions for customers’ gaming and amusement machine estates.
Ensuring that you get the right machines…
We select, test and purchase the latest products from the leading manufacturers and content providers. We work closely with our customers to make sure they get the right machines and games for each of their locations and applications.
…in the right place to optimise your income
We install machines into our customers’ estates throughout the UK – always being careful to ensure that the machines are positioned in locations which maximise income opportunities.
Keeping your customers interested and playing…
We manage the lifecycle of all machines and games on a cyclical basis throughout our relationship with each customer - regularly refreshing sites with different machines to keep players interested and engaged, thereby optimising income opportunities at all times.
…and keeping the machines in optimum
We service all machines regularly, to ensure they are in optimum working order - and we also empty them on a regular basis. With such a complete and efficient solution, you will be able to make the most of your income opportunities from your gaming and amusement machines.
Leading the way
Gamestec are constantly on the look out for new products and new technology from around the world to give Gamestec the added value over our competitors.
Research & Development
Gamestec have an extensive Research & Development facility at Gamestec’s Head Office in Leeds.
Over the years Gamestec have developed a number of products that have enabled us to be at the forefront of technology from the Gamestec Software Distribution System to MIDAS and then to most recently the introduction of i-assist.
Gamestec also spend a significant amount of time analysing machine performance and characteristics working with manufacturers constantly looking at new ways to improve machine performance.
How Gamestec work for you…
Gamestec buy the
We only buy the latest products from the industry’s leading providers. All products undergo rigorous performance testing.
Gamestec plan, install and change machines
We select the right machine for your venue to optimise cash in box (CIB) performance. We regularly refresh your estate to keep players engaged.
Gamestec manage your account
We proactively manage your account to review performance and to ensure any issues are resolved swiftly and professionally.
We continuously maintain accurate collection routes to ensure that we have the resources to meet your needs. Our collectors work professionally and efficiently.
Whatever you need, whenever you need it our team of Customer Service Executives are on hand 364 days a year from 8am - 10pm. If your machine is out of order or you require a site visit, the Gamestec Assist team will ensure your call is taken care, of personally and professionally.
Fast and efficient
Gamestec operates through a nationwide network of depots, strategically positioned to answer all of our customers’ requirements.
- Outstanding geographical reach throughout the UK enables us to respond rapidly to customer’s requests for service, machine changes and installations.
- Our network of vehicles collecting and delivering machines daily across the UK ensures a continuous throughput of machine stock nationwide.
- Our fleet of vehicles is capable of delivering larger volumes of any product mix to any UK location.
- Service Engineers jobs and Collector routes are scheduled centrally.
- This enables us to respond to customer demand more efficiently, and to deliver consistent service across the UK - irrespective of the site location.
ByBox Field Support has been working with Gamestec since 2007, providing a reliable pre 8am delivery service to a network of drop boxes around the UK for Gamestec engineers. ByBox provides a full track and trace of Gamestec parts via their Thinventory™ platform for stock held at the ByBox Coventry warehouse and the Gamestec Horsforth site. Any unsuitable parts such as Coin Mechanisms and Note Acceptors are returned via a Blackstripe™ service to the Repair Centre at ByBox Coventry to be repaired and put back into good stock. ByBox holds over 70% of the field service market and works with companies such as Fujitsu, Bunzl, KonicaMinolta and Coca Cola.
Chris has spent his entire career in the machine industry. After starting out at Music Hire Group he moved on to enjoy a 20 year career at Barcrest via what is now Leisure Link.
Further challenges came with a 3-year stint at Punch and Spirit in charge of all gaming activities. In this period, Chris led the launch of a casino site and an internet poker room.
Chris’ experience encompasses all aspects of the machine world which gives an almost unique insight to the industry.
Peter was formerly Director of Business Development at Games Media and is now responsible for developing commercial opportunities in both existing and emerging markets at Gamestec.
He oversees product research development, product marketing and business development across current and new market sectors.
Prior to joining Gamestec, Peter held positions at both Barcrest Group and Bass Leisure Ltd.
Dr Neil Lancaster
Neil has over 20 years experience of working within HR and latterly he has occupied senior roles which focused on the benefits of Strategic HR, Talent Management, HR Transformation and Change Management.
Prior to Joining Gamestec, Neil was HR Transformation Director, for one of the UK's leading private companies.
Neil is a Fellow of the Chartered institute of Personnel and Development, has a Masters degree in Strategic Human Resource Management and a Doctorate in Business Administration.
Lee has been involved in the gaming industry
since 1995 starting his career at Stretton
Leisure as an Account Manager, over the next 12
years Lee progressed into senior roles within
Leisure Link and Inspired Gaming and was involved
in the roll out of server based gaming in the UK.
In recent years Lee has worked in the Live
Casino environment with TCSJOHNHUXELY. Working
in partnership with Playtech and Videobet, Lee
has also led product development and commercial
opportunities in the online gaming and VLT
markets through Europe.
Steve has been with Gamestec since July 2000 having previously worked in the financial services sector.
Having held various roles within the Commercial structure, initially within the Account Management team, before moving into National Accounts in October 2007.
Over the last 5 years Steve has been responsible for developing and implementing Gaming Strategies on both major Managed and Tenanted Accounts.
Andrew has been with Gamestec for the last
nine years. He previously worked as
a Management Accountant and then Financial
Controller before becoming Finance Director
in January 2007.
Previously to Gamestec Andrew worked in
the retail sector, spending a number of years
Peter joined Gamestec in March 2009 bringing
with him 26 years experience in the UK gaming
industry. He has held senior operational and
commercial management roles in casinos,
bingo operators and digital server-based
Most recently he was Operations Director
at Games Media and Field Operations
Director of Leisure Link, part of the Inspired
Steve has been with Gamestec for 14 years
in various senior commercial and operational
roles. Prior to joining Gamestec Steve spent
14 years at Stretton Leisure, once again
occupying senior positions within Sales
Over the last 4 years Steve has developed
the National Accounts business within the
company and has now also taken
responsibility for all aspects of Gamestec
With a career spanning over 20 years in the F&B sector with Scottish and Newcastle then Spirit, Sue has a vast knowledge of pubs and retailing, including Sales, Customer services, Marketing, Training, Area Management and Machines across a variety of on trade sectors.
The past 8 years saw Sue take a more Project Manager role, working on many business critical projects. She then took over as Head of Machines for Spirit Managed, developing new working practices that engaged managers, creating a new focus on machines across the nationwide estate.
All this means Sue brings considerable knowledge and pub/retailer insight to her role of Account Director at Gamestec.
Help and Advice
Gamestec would like to make any visitors to this website aware of the opportunities for help and advice available to anyone with issues concerning gambling addiction or other related problems. The organisations whose phone numbers and websites are listed below may be helpful.
0808 8020 133
0207 384 3040
Gordon Moody Association
Responsibility in Gambling Trust
0207 953 3878
Gamestec are supporters of The GREaT (Gambling Research, Education and Treatment of problem gambling) Foundation, Britain's largest funding body responsible for tackling problem gambling through research, education and treatment from voluntary donations.
We recognise our duty to encourage responsible gaming through the conscientious operation and regulation of our business.
The company is a member and an active supporter of key trade associations such as BISL, an umbrella organisation for over 100 companies in the private sector sport and leisure industry.